The mobile market is exploding with 4 billion mobile phones now in use (just over 1 billion are smartphones). With the majority of the growth in smartphone use happening in the last 18 months, mobile is still an emerging space for both consumers and marketers.
With growth predicted to continue to accelerate, mobile smartphone technology will transform how we live, work and play. To put things in perspective, Microsoft Tag has compiled a beautiful infographic.
Here’s a quick summary: Mobile internet use is poised to overtake desktop surfing and growth is surging in mobile search, gaming, video, social networking and media consumption on mobile devices.